Campy, crappy Rudolph Valentino film with our hero as a lecherous Italian count who begins a bromance with a rich, lesser good looking American and goes to work for him in New York. He falls for a nice, innocent secretary but struggles with the lure of other women (cobras, he calls them) - in particular Nita Naldi, who marries his friend. He tells her she's not interested and she replies "tell me that when you're holding me in your arms". He goes with her to a hotel but doesn't sleep her - she calls up her plan B and they both die in a fire. His mate figures it out and falls for the secretary - Valentino decides to give up his one chance at true love, do the decent thing by his mate and go home.
I'd heard this was awful but it was fine - Rudy is in dashing form, the role suits him to a T, the story isn't bad. The girl who plays the true love secretary isn't pretty enough but Nita Naldi is great fun as the femme fetale.
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