Teen retread of Beauty and the Beast, with an extra gimmick in that we see the beast in handsome mode at the beginning. He’s played by Alex Pettyfer, who Hollywood keep trying to push as a star, as an arrogant popular high school student who has a curse placed on him by one of the Olsen twins. That’s a good start, as is his dad pushing him out of sight in an apartment (i.e. castle) and Vanessa Hudgens is on hand as a girl who just needs to be rescued.
The ideas then run out – this whole subplot about drug dealers after Hudgens’ dad is set up and then ignored, Mary Kate Olsen floats in and out of the story as it’s convenient,and would Hudgens want him if he wasn’t handsome etc etc.
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